We always hear that sales reps simply do not use the sale tools, content, and data sheets that are created to help them sell. In fact, IDC says that as much as 80 percent of content goes unused by sales teams. One simple and effective way to fix this problem is gamification. Gamification uses quizzes, quests, leaderboards and prizes to encourage sales training and development.
Much of a company’s success relies on the performance of its sales reps. Training B2B sales reps helps improve productivity and leads to more closed deals. To help sales reps retain more information from training sessions and improve overall performance, here are some helpful tips: